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And a bit of exciting news  ..who happen to make shoes. So even when a new sandal is covered in crystals, or looks super slimline and fully glam, you can be sure it’s been ergonomically optimised ‘to the max’ by our biomechanics team. |
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Because we’re not one of the ‘big guys’ of footwear, but our Microwobbleboard™ technology is top-notch, and our FFRUNNER™ women’s running shoes are the best in the world, engineered by a female biomechanist especially for the female body. Above, Wellness coach @carlyrowena puts our founder @marcia.kilgore in the hot seat about our new running trainer, FFRUNNER. |
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So first we figure out which of our technologies best suits the style of sandal, boot, trainer, slide or slip-on that we want to create, and then we design around it. We want you to look as good as you feel, and feel as good as you look! |
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Our iQushion™ Technology... |
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...was invented in the middle of our mission to improve the lowly, flat, foot-wrecking beach flip flop, by adding heel and ball-of-foot cushioning, while keeping midsoles slim. It’s so popular now, we’re building it into a lot of new styles (the fabulous cork iQushion slides above are coming soon!) |
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When we travel, we’re always on the lookout for evidence of our FitFlop technology in action. Great shoes, contributing extreme comfort and really good energy to make our customers’ lives better and bigger. Here, spotted in the sand – in South Africa!
Where are you going in yours? |
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You are subscribed to the FitFlop.com mailing list, you can here. |
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