Lightbox Engagement Rings Are De Beers’ Biggest Gamble Yet

From: JCK News Daily - Saturday Jun 24,2023 01:00 pm
View in your browser June 24, 2023
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Lightbox Engagement Rings Are De Beers’ Biggest Gamble Yet
Many have felt blindsided, but it’s not clear if moving into the bridal market is motivated by strategy or sales.
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Photo courtesy of Lightbox Jewelry
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JCK's editors discuss the recent Vegas show, Lightbox selling engagement rings and other possible changes in lab-grown business, and De Beers’ plan to trace diamonds. 
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