This is our Ocean Mission

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“THE OCEAN IS ALIVE AND WE’VE GOT TO TAKE CARE OF IT”
- JACK O’NEILL

Today, Jack O’Neill’s words resonate more powerfully than ever. That’s why we will continue our mission: protecting the oceans for generations to come.  

ON OUR WAY TOWARDS A 100% O'NEILL BLUE RANGE BY 2025

To protect our playground, we continue to set high standards for designing our products for durability, towards a more circular future. This is just the beginning of our journey. 

ON OUR WAY TO IMPROVE OUR VALUE CHAIN WITH THE LONG-TERM IN MIND

Creating the best working conditions for our partners has always been at the core of O’Neill. That’s why we strive towards total compliance to our code of conduct and to have full visibility and transparency into our supply chain. 

O’Neill Blue products were designed for durability, more circularity and towards a better future. That’s why we currently have a minimum requirement of at least 50% preferred materials in a style to be classified as O’Neill Blue. We are proud to say that more than 8 out of 10 of the O’Neill Spring/summer collection consists of O’Neill Blue product* - and we won’t stop there. We are well on our way towards a 100% O’Neill Blue range by 2025.

*A product is O’Neill Blue when at least 50% of the shell material derives from a preferred source. Please see our sustainability report on our website for more information.

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