The history of Carl F. Bucherer moves in step with the history of watchmaking itself. Founded in 1888 in Lucerne, the family-owned company was an early manufacturer of wristwatches at the turn of the 20th century, and quickly adapted to the quartz revolution, with models introduced in 1969. They've done it all with the careful consideration of aesthetics and craftsmanship of fine jewelry integrated into their designs. The Carl F. Bucherer Patravi AutoDate is a showcase of traditional watchmaking and contemporary artistry, and our CEO Pick of the Month for June. An automatic watch that clocks in at just 38mm in diameter, the Patravi AutoDate features subtle poise in contrast to the oversized watches of today. Not quite no-frills, it offers a date window as the sole embellishment on the black dial. A streamlined spectacle of sophistication in stainless steel, the Patravi AutoDate is all-too-easy to dress up or down. MSRP for the Carl F. Bucherer Patravi AutoDate is $3,300. Savvy shoppers with an eye for this suave, straightforward timepiece can use the code CEOPICK at checkout, offering access to this outstanding luxury watch for just $899 |