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See what makes our coolers the cold standard. | | | The Secret to Our Success | | | Beyond the cold-holding design, these tips are key to our coolers’ legendary performance. | | | Chill It Down | | The cooler and provisions should be cool when packing so throw in a bag of sacrificial ice beforehand and keep goods cold until you pack ‘em | | | | Don’t Skimp on Ice | | Always fill the cooler with two thirds ice, one third contents. | | | | Pack it Full | | Air is the enemy of cold so pack any extra space with ice or towels. | | | | | | Get a Boost | | To really maximize ice retention, start with a layer of YETI ICE® on the bottom of your pre‑chilled cooler. | |  | | Put The Game on Ice | | Rep your alma mater at the next tailgate with a custom cooler. | | | | | | |  |
